The shoot started off at the Salt Flats, during Speed Week. Speed Week is a one-week period where anyone, with virtually any type of motorized vehicle, can come to put the pedal to the metal. There are no speed limits here. Many speed records have been set and broken on the flats.
The shoot consisted of two models; Gino, the motorcycle rider wearing REV’IT! clothing, and the long-legged blonde bombshell wearing – well not wearing too much. The goal of the shoot was to capture the emotion of taking part in an all-out, let’s break a speed record, race – without actually doing that. After all, these bikes were on loan.
You can read the full blog post on Ron’s website.